Job Description

Are you a strategic thinker with a creative spark and a get-it-done attitude? Do you thrive in an environment where no two days are the same and you wouldn't want it any other way? If you said yes, keep reading.

Stash Ventures is on the hunt for a hands-on, roll-up-your-sleeves Director of Marketing to lead our growing team in Michigan who's ready to jump in, build bold campaigns, and help us tell our story in a way that connects with customers, inspires our team, and supports something bigger than just sales. This is your chance to be part of something big. We're not your average cannabis company. We don't just market products—we build brands with purpose, and we give back to the communities where we live and work. If you're someone who wants to grow a brand and make a real impact while doing it, you're in the right place.

You'll be responsible for turning big ideas into real results, leading everything from eCommerce and SEO to internal marketing, storytelling, branding, and more. This isn't just a leadership role. It's a front-line, sleeves-up, let's-make-it-happen role. And we like it that way.

What You'll Be Doing

• Developing and executing a bold, smart, and scalable marketing strategy across retail, digital, and eCommerce channels.

• Owning our SEO and performance marketing strategy because visibility matters.

• Leading internal marketing initiatives that make sure our employees feel as connected and inspired as our customers.

• Managing third-party vendor relationships, creative agencies, and digital partners to bring our brands to life.

• Collaborating across teams from Retail to Operations to store support to make sure we're all telling the same story.

• Tell a brand story that sticks by crafting compelling narratives across all touchpoints.

• Drive measurable growth through campaigns on cannabis specific platforms like Weedmaps, Leafly, Dutchie and emerging channels.

• Analyze campaign performance, own KPIs, and continuously optimize for cost-effective growth and ROI.

• Digging into data and insights to drive smart decisions and stronger results.

• Creating content and campaigns that turn heads (and turn customers into fans).

• Keep us compliant, creative and on the cutting edge in a regulated space.

What You Bring to the Table

We're looking for a marketing powerhouse who's equal parts strategist, creative thinker, data nerd, and team player.

• A Bachelor's degree in marketing, communications, or a related field (Master's is a bonus but not required).

• At least five (5) years of progressive marketing experience, with a proven track record of delivering results in high-growth, high-energy environments (bonus if that includes the cannabis industry).

• A minimum of three (3) years leading a marketing team—you know how to mentor, motivate, and get the best out of your people.

• Proven success across SEO, SEM, email marketing, social media, and digital advertising. You've run the campaigns, tracked the metrics, and know what moves the needle.

• You're not just creative—you're strategic. You know your audience and how to build campaigns that truly connect.

• You've fine-tuned user experiences before and know how to optimize landing pages and conversion funnels like a pro.

• You're fluent in the language of data and have a solid grasp of tools like Google Analytics, or similar platforms.

• You don't just pull reports, you turn insights into action and make smart marketing decisions based on what the numbers say.

• Agility is key — we value team members who stay open, think on their feet, and see change as an opportunity, not an obstacle.

• A confident, collaborative communicator with a strong point of view and the ability to align marketing strategy with business goals.

• Optimistic, driven, and purpose-focused—people love working with you because you bring the energy, heart, and hustle.

• You can zoom out to see the big picture, but you're not afraid to dive into the details and get things done.

Why Stash?

Because here, marketing isn't just about selling. It's about living our Five Promises:

• Care: For our customers, our community, and each other

• Connect: With honesty, empathy, and intention

• Inspire: Bold thinking, brave ideas, and a can't-stop-won't-stop energy

• Be Authentic: We keep it real. Always.

• Drive the Business: With hustle, heart, and accountability

If you're looking for a team that values both hustle and humanity, where creative freedom meets operational excellence, we'd love to meet you.

#ENGHP

Job Tags

Similar Jobs