Job Description

CRM Campaign Manager


Location : Hybrid onsite schedule in Culver City

Duration : 12 months; potential to extend

Pay : up to $56.95/hour, DOE



The Planet Group is looking for a CRM Campaign Manager to join our well-known Fortune 500 client on a 12-month contract. This role will be 40 hours per week and is hybrid in Culver City, CA.



CRM Marketing Manager Responsibilities :

• Develop and launch multi-channel customer communications that aim to generate awareness, increase acquisition, and drive engagement


• Work cross functionally with various teams, including Data Science, Design, Product, Engineering, and Business teams


• Think strategically, implement flawlessly, and collaborate effectively in a highly matrixed, global organization


• Monitor campaign performance for operational integrity


• Identify and communicate to internal teams when issues arise


• Optimize program performance through A/B testing and experimentation


• Identify opportunities to enhance campaign performance, increase operational efficiency, and further develop internal platform features


• Contribute to a knowledge base of articles, best practices, and playbooks that serves as repository for training resources.

CRM Marketing Manager Qualifications: 

• 5 - 7 years years of lifecycle marketing experience building and launching acquisition and engagement initiatives


• Experience with CRM or ESP platforms such as Salesforce Marketing Cloud/ExactTarget, Braze, Oracle Responsys


• High aptitude for logical reasoning and critical thinking. Experience in SQL preferred.


• Exhibit high attention to detail and organization to deliver quality projects in a timely manner


• Innovator who is proactive, thoughtful and resourceful with a willingness to tackle ambiguity and roadblocks


• Ability to react calmly to curveballs, come up with contingency plans, make judgment calls and pivot as needed under pressure in an evolving environment


• Team player mentality with strong consideration for impact on team members


• BA/BS preferred, or equivalent work experience

#CDM

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